Digital transformation is becoming a necessity for companies.
How could we predict the revenues generated by the launch of an innovation? To what extent is price elasticity of demand a strategic indicator for innovative companies?
Ixiade joins an Open Lab dedicated to innovation. A few words about the partnership with Pascal Pizelle, CEO.
Who are your new partners?
It is sometimes difficult to predict with certainty the future of an innovation. However, some tools enable to consider plausible futures. It is the case of Delphi, a method used in the field of prospective since 1948 and in constant evolution.